Job Description
The Marketing Director is a strategic leader responsible for developing and executing comprehensive marketing and communications strategies that align with the mission, vision, and values of the Mandel JCC. This position oversees all aspects of marketing, branding, and public relations, to promote programs, services, and events while fostering a strong connection with the broader community. Position is based in Boynton Beach but does work in our Palm Beach Gardens location at least once a week.
Key Responsibilities
Strategic Planning and Leadership
- Develop and implement a strategic marketing and communications plan to increase membership, program participation, and community awareness.
- Lead efforts to build and maintain the JCC's brand identity and ensure consistency across all platforms.
- Collaborate with leadership and department heads to support organizational goals and initiatives.
Marketing and Communications
- Manage the creation of marketing materials, including brochures, flyers, newsletters, email campaigns, and social media content.
- Oversee the JCC's website, ensuring it is current, user-friendly, and optimized for search engines (SEO).
- Plan and execute advertising campaigns, including digital, print, and grassroots strategies.
- Write, edit, and oversee production of press releases, blog posts, and internal/external communications.
- Develop and analyze marketing metrics to evaluate the success of campaigns and adjust strategies as needed.
Community Engagement and Public Relations
- Act as the primary spokesperson for media relations, ensuring consistent and positive representation of the JCC.
- Build and maintain relationships with community partners, sponsors, and local organizations.
- Develop and execute campaigns to enhance donor engagement and fundraising efforts.
Team Leadership and Collaboration
- Supervise and mentor marketing staff and contractors.
- Coordinate with program directors to market events, classes, and initiatives effectively.
- Manage the marketing budget, ensuring cost-effective allocation of resources.
Qualifications
- Bachelor’s degree or higher in English, journalism, communications, or marketing preferred
- Minimum of 6-8 years related professional experience in marketing and/or communications
- Exceptional written, editing, and verbal communication skills
- Ability to work in a fast-paced environment under deadline pressure and to handle several projects simultaneously
- Able to problem solve, prioritize tasks, multitask, and manage time effectively.
- A fine-tuned attention to detail and accuracy
- Strong interpersonal and communication skills and the ability to work effectively with a wide range of constituencies in the community
- Ideally, knowledge of and experience working in the Jewish community.
Special Requirements And Physical Demands
- Ability to exert moderate physical efforts which may involve some lifting, carrying, pushing and/or pulling of objects and materials of moderate weights (up to 50lbs), bending, stooping, stretching, squatting and sitting;
- Tasks may involve extended periods of time at a keyboard or workstation.
- Noise level can be quiet to moderate.
WHY SHOULD YOU JOIN A JCC?
Jewish Community Centers are multi-service community agencies that provide a wide array of programs, courses, and activities for people of all ages. In addition to stimulating and rewarding work, you'll enjoy a friendly family-like atmosphere that values your mental and physical well-being. JCC employees can use the on-site fitness facilities and take part in all of the programs available. Competitive salaries and generous holiday, vacation, and healthcare plans underscore your importance to the JCC. In a recent survey of JCC employee satisfaction, more than 90 percent of professionals reported enjoying their jobs!
WHY SHOULD YOU JOIN US?
Culture
The Mandel JCC of the Palm Beaches is committed to a passionate, member and community-centric culture where team members are encouraged to contribute and collaborate leading to a highly engaged JCC family.
Opportunities for growth
Internal mobility is highly encouraged and fully supported.
Benefits (Full-Time Employees)
- Health Benefits
- Life, AD&D, Short Term Disability
- PTO: Vacation, Sick and Personal Days
- Voluntary Benefits: Pet Discount Program, Financial Wellness, Identity Theft Protection, Accident and Critical Illness
- Staff Discount on our Programs (FT and PT employees!)
COMMITTMENT TO INCLUSION
Our mission at the Mandel JCC of the Palm Beaches is to build community and enhance connection to Jewish life. We embrace employees, members and guests of any race, color, religion, gender identity or expression, sexual orientation, national origin, age, disability, marital status, familial status or any other characteristic protected by Federal and State law. A non-discrimination clause concerning employment opportunity is incorporated in the Personnel Manual. The Mandel JCC of the Palm Beaches will make reasonable accommodations in compliance with the Americans with Disabilities Act of 1990.
